It’s official: TruHous Media parent company of Saultsports TV/TruHous Sports Radio and Algoma Thunderbird Athletics announced today a new partnership starting in September 2024 with this new partnership encompassing Algoma Thunderbird Athletics as the new presenting sponsor of Saultsports TV/TruHous Sports Radio’s high school basketball, and high school soccer, as well as Algoma Thunderbirds’ basketball and soccer in OUA TV. As part of a multi-platform partnership, Algoma Thunderbird Athletics is set to be deeply integrated into the broadcasts of Saultsports TV/TruHous Sports Radio PRESENTED BY Algoma Thunderbird Athletics across Youtube channel and our new internet radio station, TruHous Sports Radio.
“It’s a natural fit for us to team up with Algoma Thunderbird Athletic’s as a partner is one the most significant partnership in Saultsports TV/TruHous Sports Radio’s history,” said Jay Houslander, TruHous Media. “Integrating Algoma Thunderbird Athletic into our broadcasts allows us to continue to expand upon Saultsports TV/TruHous Sports Radio industry-leading partnership in the north, providing sports fans with even more value as they connect with Saultsports TV/TruHous Sports Radio’s popular personalities on the platforms they choose.”
Saultsports TV/TruHous Sports Radio and Algoma Thunderbird Athletic makes its on-the-ground debut on August 31st with coverage beginning with Algoma Thunderbird OUA soccer and high school football. These events will be streamed live on OUA TV (Algoma) and broadcasted on TruHous Sports Radio. The full live events are available exclusively on OUA TV (Algoma), Saultsports TV (high school), and broadcasted on TruHous Sports Radio.
TruHous Media is committed to delivering the most authentic and immersive experiences in grassroot sports in the north. Our innovative new partnership with Algoma Thunderbird Athletic further elevates that ambition and solidifies both organizations’ position at the centre of grassroot sports culture,” said Houslander. “The visible reach and scale of this partnership is deeply exciting, as is the opportunity to deliver incredible experiences for fans through in-game innovation, interactive entertainment and grassroots initiatives.”
Saultsports TV/TruHous Sports Radio’s broadcast airs streams live and on-demand at OUA TV, Saultsports TV, the MIXLR app.
If your business is interested in being the next partnership announced, please contact Jay at truhousmedia@gmail.com for our partnership opportunities.
